Client Situation & Requirements
VitalVibes, an online health supplement retailer, aimed to boost organic revenue in a competitive market. They needed to outrank competitors and increase conversions without raising ad spend.
Business Overview
VitalVibes sells organic supplements to health-conscious consumers. Operating online, they focus on e-commerce sales and subscriptions.
Problem Identification
- Low organic traffic (26,668 monthly visits) due to weak keyword targeting.
- High bounce rate (65%) from unoptimized product pages.
- Few backlinks, limiting domain authority.
Solution
Executed a technical SEO overhaul, optimized content, and built high-authority backlinks.
Blueprint
- Fixed indexing issues and reduced page load time by 40%.
- Targeted high-intent keywords like “organic multivitamins for women.”
- Rewrote product descriptions and created health-focused pillar pages.
- Secured backlinks from health blogs and industry publications.
Benefits & Results
- Organic traffic grew 73% (26,668 to 46,136 monthly visits).
- Revenue increased 500% ($17,122 to $92,119 monthly).
- Ranked on page one for 80% of target keywords.
- Bounce rate dropped to 45%.
